The store was designed by the British architecture firm WATG, with its exterior inspired by the "yurt" with a golden dome, paying tribute to the nomadic tradition of Kazakhstan. The interior was crafted by Wimberly Interiors, blending modern elegance with ethnic elements such as horse totems, velvet, and embroidery.
Czech glass decently shrouds the ceiling in pre-function area and ballroom, as well as in the lobby lounge.